Zeno Tax Solutions

Learning Center

We keep you up-to-date on the latest tax changes and news in the industry.

Tips to Get Your Startup Off the Ground

One of the most important things to understand about being a startup entrepreneur is that there is no “one size fits all” approach to what you're doing. Everyone's path is different, and you need to find out your own if you want to have any reasonable chance for long-term success.

Having said that, there are a number of qualities that successful startups share — and there are a plethora of best practices that you can and should use to your advantage. Again — nobody can tell you exactly what to do as there is no road map. But by keeping a few critical things in mind, you can increase the chances that your startup will stand the test of time exponentially.

Launching Your Startup the Right Way: An Overview

By far, one of the most important tips that you can use to get your startup off the ground has to do with practicing patience whenever possible. Rome wasn't built in a day, and your successful business won't be, either.

Yes, there are times when progress will move slower than you'd like. You may set a timeframe for yourself to hit certain milestones, and there will be situations where you'll miss them. 

Sometimes, they're because of mistakes you've made along the way, while other times they'll be due to factors that are totally outside your control. But while the arc of progress may be slow, it's also nothing if not stable — meaning that if you just remain patient and stay the course, you will soon get the results that you're after.

Another critical tip that can help with your startup efforts involves spending that initial capital not just slowly, but wisely. Many of the entrepreneurs who run into issues try to “spend their way to the top,” as it were. Similar to the point about patience outlined above, they just want to hit each milestone as quickly as they possibly can. Soon, they begin to get careless — almost greedy. They lose sight of the things that really matter and believe too much in the old saying that “you have to spend money to make money.”


Instead, what you should really be doing is investing every dollar available to you into short-term returns. That way, as you begin to generate more income, you can funnel that money back into the business in those areas where it will do the most good. This helps avoid major cashflow issues (another significant pain point for many startups), and it also allows you to grow at a steady and stable rate as well.

But while growth is certainly important, also remember that sometimes you need to focus your actions on the tasks that don't scale, too. If you're a software development company, for example, sometimes, you have to spend time writing code with which you're not necessarily 100% satisfied to get features to customers not in months or weeks, but in days. You can always go back and fix those issues later — never lose sight of the fact that the number one priority involves making sure that your product is always moving along the path you've set out for yourself.

Finally, one of the best ways to make sure that your startup gets off on the right foot involves freeing yourself of the idea that outsourcing is somehow beneath you. You're an entrepreneur, yes. That “can-do” spirit is a large part of what allowed you to enjoy so much success up to this point. But that doesn't mean that you're an expert in everything, and outsourcing can be an ideal way to help fill those gaps in your skill set that currently exist.

If accounting isn't your strong point, for example, don't assume that you can “learn on the fly.” 

The stakes are too high to get that one wrong. 

In that situation, outsourcing is far more efficient — not to mention more cost-effective — than building an expensive in-house team.

Share this article...
Facebook
Twitter LinkedIn Pinterest Pocket Reddit Email

Want our best tax and accounting tips and insights delivered to your inbox?

Sign up for our newsletter.

I confirm this is a service inquiry and not an advertising message or solicitation. By clicking “Submit”, I acknowledge and agree to the creation of an account and to the and .

Benefits of having a business advisor

Your CFO, Reimagined as a Financial Doctor

Diagnosing root causes, prescribing solutions, and guiding your property business toward long-term wealth.

Our CFO | Advisor

Raquel is a passionate business owner. Now, she is returning to her grassroots with a twist - guiding clients with her expertise as a CPA, she can advise your company as your trusted CFO and Advisor.

  • Raquel Deodanes, MS, CPA

    Co-Founder

    ✅ CPA with Real-World Experience – I help property managers stay profitable, tax-efficient, and cash flow positive.
    ✅ Tax Strategist – Former advisor at California’s revenue agency.
    ✅ Trusted by 4,000+ Businesses – Experience across CA, FL, TX, NV, and beyond.
    ✅ Real Estate Investor – I understand the financial realities of property management.
    ✅ Entrepreneur – I’ve built businesses and know the challenges you face.

Frequently Asked Questions

We diagnose financial inefficiencies, treat problems like poor cash flow or rising costs, and guide you to long-term financial health. That includes cleaning up your books, forecasting cash flow, optimizing operations, and helping you grow your portfolio with confidence — just like a doctor builds a custom care plan for a patient.

Bookkeepers record transactions. CPAs file your taxes. We connect the dots — helping you understand your numbers, strategically improve them, and make smarter decisions throughout the year. We work alongside your existing team to drive performance, not just compliance.

If you're unsure where your cash is going, struggling with rising costs, planning to scale, or just tired of reacting instead of planning — now is the right time. We help you get ahead of problems, not just clean up after them.

Clients typically see improved cash flow, cleaner books, higher NOI, better financial reporting, and a lot less stress at tax time. More importantly, you gain clarity, confidence, and control over your business — and a partner who helps you grow it.

Pricing

Painless, transparent pricing.

Let us take away your stress and give you back your time. Choose your perfect package today.

Base

$499 /mo

  • Dedicated finance expert

  • Bookkeeping with accrual basis

  • Includes P&L, balance sheet, and cash flow statements

Get started

Core

$999 /mo

  • Includes everything in Base, PLUS

  • Industry KPIs and financial ratios

  • Monthly virtual 1-hr meetings

  • Monthly rolling budget forecasts

Get started

Growth

$1999 /mo

  • Includes everything in Base, CORE

  • Budget vs. actuals variance analysis and review

  • Payroll and HR Platform

Get started